The German firm is selling shoes created with Ye (formerly Kanye West) before his antisemitic remarks led to termination of the deal in October. Some of the proceeds will go to anti-racism nonprofits.
One of the options Adidas considered was to destroy the Ye-designed shoes, but the company ultimately decided against it, the CEO said. Instead it will sell them and donate the proceeds to charity.
In October, Adidas cut ties with Ye, formerly known as Kanye West, over the rapper's antisemitic remarks. The company's inability to sell his popular Yeezy line of shoes helped batter earnings.
The announcement by the Twitter CEO to suspend Ye came after the conservative social media platform Parler said it had agreed with the rapper formerly known as Kanye West to call off a deal.
The rapper previously known as Kanye West made a series of antisemitic comments, declaring "I love Jewish people, but I also love Nazis." Ye was on the show alongside white-nationalist Nick Fuentes.
Wednesday on Political Rewind: Herschel Walker is under scrutiny yet again after new details about his Georgia residence emerged. Former President Barack Obama is visiting Georgia tomorrow to campaign for Sen. Raphael Warnock. Elsewhere: A South Carolina judge rejected Mark Meadows' appeal to avoid testifying in Fulton County.
Tuesday on Political Rewind: Gov. Kemp criticized Donald Trump for hosting Kanye West and Nick Fuentes, both outspoken antisemites. Meanwhile, over 300,000 Georgians voted yesterday, setting a record for turnout. And the U.S. Senate looks to codify same-sex and interracial marriage into law.
The social media platform's new owner says the company made the change without consulting or informing him before he completed the deal to purchase Twitter.
There were mixed signals about whether Ye's unaccredited Christian private school is closing. The uncertainty comes as businesses continue to dissociate from the rapper.
It is unknown why the Grammy-winning rapper Ye showed up to the Los Angeles office, but it was the latest in a string of controversial episodes after the artist made several antisemitic remarks.
The decision follows a nearly decade-long relationship between the German sneaker giant and the rap superstar, also known as Kanye West.
Adidas placed its relationship with the rapper under review earlier this month. And while he's since doubled down, the company hasn't given an update — and continues to release new Yeezy products.
The move came after several offensive comments from Ye, including antisemitic posts that earned him suspensions from Twitter and Instagram.
The announcement of the lawsuit comes after Ye, the rapper formerly known as Kanye West, made comments about Floyd's death on the podcast Drink Champs.
The Twitter competitor made the surprise announcement Monday, coming days after Ye's accounts on Twitter and Instagram were locked over a string of antisemitic posts