Where there's a will, there's a way…

Leaving your legacy is easy and, unarguably, one of the greatest gifts you will ever give. Please contact our Director of Leadership Giving at (404) 685-2608 to learn more about how to leave GPB in your will, trust, or annuity plan.

Planned Giving refers to the process of making a charitable gift of estate assets made with consideration of both your family's financial needs and your personal charitable goals. Georgia Public Broadcasting sincerely appreciates your generous support and belief in our mission to harness the enormous power of television, radio, and new media to educate, inform, and entertain our audiences and to enrich the quality of their lives.

You have already helped GPB tremendously with generous contributions throughout the past 50 years. It is because of those gifts that GPB can continue to bring quality programming to the people of Georgia. By leaving GPB in your will, you are not only creating a personal legacy by supporting an organization you care deeply about, but also extending a gift to future generations.

When planning a gift to benefit this station, please use our full legal description:

Our legal name is: The Foundation For Public Broadcasting in Georgia, Inc., a non-profit corporation, organized under the laws of the State of Georgia, with its principal office located at 260 14th Street, NW, Atlanta, Georgia 30318-5360.

Federal Tax ID #: 58-1510475

We can help. There are many ways you can give your financial support to GPB. We are happy to meet with you to explore the options that are the most beneficial to you and to discuss how your gift can help preserve GPB's future. And all information will remain strictly confidential. If you would like more information on making a planned gift, or if you have already named GPB in your estate plans and would like to notify us, please contact:

Sherry White

Director of Leadership Giving

Or write to us at:
Georgia Public Broadcasting
260 14th Street NW
Atlanta, Georgia 30318

Freewill GPB




GPB is proud to provide you with a complimentary resource as a way to help you to protect the people you love, get peace of mind, and create a plan for your future — just as your support has planned for the future of GPB.

This free tool is a result of our partnership with FreeWill, which has been featured in Forbes and Oprah’s 31 Best Ways to Make a Difference. We partnered with FreeWill because it removes the expensive legal fees associated with writing a will, making estate planning free and accessible for all, and has been used by over 150,000 Americans to write their free wills.

Take advantage of this complimentary opportunity. In only 20 minutes, you can complete this important life task and protect your family.

The chart below will help you quickly evaluate a wide range of gift opportunities designed to meet your needs and strengthen the future of Georgia Public Broadcasting:


Bequest By Will

Donor Receives:The satisfaction of knowing that a meaningful gift has been arranged.

Tax Savings: Federal estate tax deduction (if applicable) for amount bequeathed to public broadcasting.

Other Advantages to the Donor: Opportunity to plan a substantial gift without depleting funds needed during life. May be revised at any time.

Public Broadcasting Receives: A substantial gift to use in improving our service to the community.

Cash & Appreciated Property

Cash: Convenient and accessible.Income tax deductible for itemizers up to 50% of adjusted gross income (AGI). Any excess is deductible over the next five years.

Appreciated Property: Conserves cash for other uses.Income tax deductible as above, but up to 30% of AGI. Capital gains tax not incurred; full value of asset is deductible if donor has owned asset more than 1 year.

Charitable Remainder Annuity Trust

Donor Receives:Fixed annual income to donor and/or other beneficiary(ies). Income amount defined in trust agreement (at least 5% of initial trust assets).

Tax Savings: Income tax charitable deduction for a portion of the value of the assets placed in trust that is expected to go to public broadcasting and/or other charities. Value of trust assets at death generally deductible from estate for tax purposes.

Other Advantages to the Donor: Asset preservation. Supplement income for the donor or others. May be created for a term of years in order to provide income for short-term needs. Professional management of funds.

Public Broadcasting Receives:A substantial gift when the trust dissolves. Knowledge of the gift helps public broadcasting in advance planning.

Charitable Lead Trust

Donor Receives: Donor receives no income from the trust. Check with advisors on specific tax treatment of different types of charitable lead trusts.

Tax Savings: In most cases either a current income tax deduction or gift and estate tax deductions.

Other Advantages to the Donor: May provide a means to make a significant gift and have assets returned to donor or transferred to loved ones at reduced cost. May be a good way to postpone inheritance until heirs are sufficiently mature.

Public Broadcasting Receives:Either fixed or variable payments for the term of the trust.

Revocable Living Trust

Donor Receives: Income earned by trust may be paid to donor, public broadcasting, or other(s) the donor names.

Tax Savings: No income tax benefits (unless income goes to charity). When property passes to public broadcasting at death of donor, estate tax deduction applies against any applicable federal estate tax.

Other Advantages to the Donor: Opportunity to change the trust (and gift), if desired. Avoidance of probate. Opportunity for professional management of assets in trust.

Public Broadcasting Receives: Substantial gift, probably larger than the donor could comfortably give otherwise.

This station encourages all those who may be considering special gift plans to seek the counsel of their own independent professional advisor(s). Planned gifts require a written legal document such as a will or trust. We suggest you begin with a phone call to your attorney, accountant, or professional estate planning consultant. Tell them that you wish to remember GPB in your will. If you have not yet prepared a will, this is an excellent opportunity to establish one to ensure you properly provide for your loved ones and the charitable causes that are most meaningful to you. For more information, please contact our Senior Development Officer today.