In the 1990s, Latin Pop dominated the music world. Now Reggaeton rules the dance floor.

Hour 4: Divas & Superstars Latin Music USA

Premiered October 18, 2009
Hour 4: Divas & Superstars

Focuses on the Latin Pop explosion of the turn of the century and the success of artists like Ricky Martin, Gloria Estefan and Shakira in the English-language market. As studios concentrate on star-driven Pop, Latino youth gravitate toward urban fusions -- Spanish Rap and Reggaeton, as well as Rock en Espanol.

About the Program

Latin Music USA

From Latin jazz and mambo to salsa, Tejano, Chicano rock, Latin pop and reggaeton, LATIN MUSIC USA tells the story of the rise of new American music forged from powerful Latin roots, and reveals the often-overlooked influence of Latin music on jazz, hip hop, rhythm and blues, and rock 'n' roll on all of American culture.

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