A new immersive Disney experience is coming to Atlanta

Disney fans in Atlanta have something to look forward to in May — a new immersive walkthrough experience from Immersive Lighthouse, the company that has created other touring experiences like the popular Immersive Van Gogh.

Immersive Disney will see its Atlanta premiere at the new Armour Yards development on May 1. The event was created as a collaboration between Immersive Lighthouse and Disney. 

“We have opened Immersive Disney Animation in eight cities so far,” said Corey Ross, producer and founder of Lighthouse Immersive Studios, in a press release. “And while we expected a positive reception, we have really been blown away by just how incredibly excited audiences are with this experience, a testament to the timeless legacy of Disney Animation's worlds, stories and characters. We can't wait to share this very special presentation with Atlanta audiences."

Immersive Disney Animation will open in a 44,000-square-foot warehouse space in the Armour-Ottley Loop, a former industrial corridor situated between Buckhead and Midtown, where developers have started reclaiming unused spaces. The venue stands adjacent to the future Atlanta BeltLine and Path 400 trails.

Disney has been enjoying a resurgence of popularity lately off the success of its streaming service Disney+ and announcements for upcoming films like The Little Mermaid remake starring Halle Bailey.