Gainesville city and chamber of commerce leaders are discussing future plans for the site on Lake Lanier that hosted the 1996 Olympic rowing events.
City council members have been looking at ways to revitalize the facilities, and some want to see the site become a long-term catalyst for the area's economy.
The Lake Lanier Olympic Center still hosts competitions, such as Canada's recent canoe and kayaking trials for the 2012 summer games in London.
But cash-infused venues have emerged in other cities, luring events that used to go to Lake Lanier.
In November 2011, a report from the Lake Lanier Olympic Center Joint Venue Committee said the site's Olympic legacy "is no longer enough for Lake Lanier Olympic Center to stay competitive."