
Campus of Macon State College (photo courtesy Macon State College)
The report by University of Georgia’s Terry College of Business factors in salaries, student spending, and operating expenses. UGA's main campus alone contributes two billion dollars a year to the Athens economy.
Smaller schools like Macon State College generate around 160-million. Macon State’s John Cole says they want to increase those numbers by enrolling more out of town students.
“It is a calculated move. It changes the face of the college yet again to appeal to students who are looking for that traditional college experience. And, it adds a lot to the kind of energy on campus.”
The report says economic impact is down slightly in the last year due to reduced spending on school operations.