His widow and vice chair of the Ali Center, Lonnie Ali, will introduce the one-hour event. Guest speakers will include PBS filmmaker Ken BurnsHana Ali, Muhammad Ali’s daughter; John Ramsey, a personal friend; David Chaudoir, longtime employee; and Dr. Richard Lapchick, who is a human rights activist, author, scholar and Muhammad Ali Humanitarian Award winner. They each will provide a unique perspective on the Champion from the people who knew him best. 

Along with learning more about the unique contribution Muhammad Ali made in sports and society, this national virtual program will also encourage others to participate in The Greatest Give Back through service projects across the country, which are organized each year on January 17, Ali’s birthday. In 2022, this date coincides with Dr. Martin Luther King, Jr. Day, offering another opportunity to give back to those in our own communities who are suffering racial or social injustices. 

The virtual program will include a video about the Ali Center and Ken Burns sharing some inspirational comments and a segment from his PBS documentary, “Muhammad Ali.” In addition, inspirational authors and celebrities will explain what Ali’s legacy means to them and reveal their personal Red Bike Moment – a defining moment in their lives, much like the one that changed the future of the then 12-year-old Cassius Clay when his red Schwinn bike was stolen, an incident that eventually led him to a Louisville boxing gym.