Georgia Public Broadcasting

marketing

429 - Chris Klaus, CEO/Founder, Kaneva - April 12, 2009

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Episode # 429
Chris Klaus
CEO/Founder, Kaneva



He founded a technology company in his Georgia Tech dorm room that IBM bought for over a billion dollars. For his next act, he’s created a company called Kaneva that allows computer game enthusiasts to compete with each other and hang out online for free. His name is Chris Klaus, and he is recognized as one of the country’s leading experts on online gaming... something that is beginning to take off as an industry in Georgia.

Download a transcript of this episode. (PDF)

Description: 

Episode # 429
Chris Klaus
CEO/Founder, Kaneva




He founded a technology company in his Georgia Tech dorm room that IBM bought for over a billion dollars. For his next act, he’s created a company called Kaneva that allows computer game enthusiasts to compete with each other and hang out online for free. His name is Chris Klaus, and he is recognized as one of the country’s leading experts on online gaming... something that is beginning to take off as an industry in Georgia.


"Unless pre-empted by other programming"

Download a transcript of this episode. (PDF)

episode_airdate: 
Sunday, April 12, 2009 - 9:30am
episode_airdate2: 
Monday, April 13, 2009 - 3:00pm
knowledge_airdate: 
Monday, April 13, 2009 - 3:00am
knowledge_airdate2: 
Wednesday, April 15, 2009 - 2:30am
knowledge_airdate3: 
Thursday, April 16, 2009 - 12:30am

428 - Laura Ries, President, Ries and Ries Focusing Consultants - April 5, 2009

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Episode # 427
Laura Ries
President, Ries and Ries Focusing Consultants



In the past, most of us wouldn’t have paid attention to what a company’s management is up to. But in this era of financial turmoil, billions paid in bonuses to executives of failing companies, retirement accounts shot...all of a sudden, it’s all about accountability. Where should we look for answers? The answer, says Atlanta marketing expert Laura Reis, author of the new book “War in the Boardroom”, is not where you might expect.

Description: 

Episode # 428
Laura Ries
President, Ries and Ries Focusing Consultants




In the past, most of us wouldn’t have paid attention to what a company’s management is up to. But in this era of financial turmoil, billions paid in bonuses to executives of failing companies, retirement accounts shot...all of a sudden, it’s all about accountability. Where should we look for answers? The answer, says Atlanta marketing expert Laura Reis, author of the new book “War in the Boardroom”, is not where you might expect.


"Unless pre-empted by other programming"

Download a transcript of this episode. (PDF)

episode_airdate: 
Sunday, April 5, 2009 - 9:30am
episode_airdate2: 
Monday, April 6, 2009 - 3:00pm
knowledge_airdate: 
Monday, April 6, 2009 - 3:00am
knowledge_airdate2: 
Wednesday, April 8, 2009 - 2:30am
knowledge_airdate3: 
Thursday, April 9, 2009 - 12:30am

426 - Jerry Wilson, Senior Vice President, The Coca-Cola Company - February 22, 2009

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Episode #426
Jerry Wilson
Senior Vice President, The Coca-Cola Company



As unemployment inches toward double digits, thousands of Georgians are faced with the real prospect of losing their jobs...or the immediate need to find a new one. In this environment, how do you do that? For advice, we turn to the world’s most valuable brand: Coca-Cola, and one of their senior executives, Jerry Wilson, whose new book is all about creating the brand that is you.

Download a transcript of this episode. (PDF)

Description: 

Episode #426
Jerry Wilson
Senior Vice President, The Coca-Cola Company




As unemployment inches toward double digits, thousands of Georgians are faced with the real prospect of losing their jobs...or the immediate need to find a new one. In this environment, how do you do that? For advice, we turn to the world’s most valuable brand: Coca-Cola, and one of their senior executives, Jerry Wilson, whose new book is all about creating the brand that is you.


"Unless pre-empted by other programming"

Download a transcript of this episode. (PDF)

episode_airdate: 
Sunday, February 22, 2009 - 8:30am
episode_airdate2: 
Monday, February 23, 2009 - 2:00pm
knowledge_airdate: 
Sunday, February 22, 2009 - 2:00am
knowledge_airdate2: 
Wednesday, February 25, 2009 - 1:30am
knowledge_airdate3: 
Wednesday, February 25, 2009 - 11:30pm

404 - Richard Brock, Chairman and CEO of FirstWave - July 27, 2008

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Episode # 404
Richard Brock
Chairman and CEO, FirstWave


He’s one of the state’s technology pioneers. He’s been a CEO, investor, mentor; he’s been up and down and back up again. Richard Brock is the CEO of a company called FirstWave, which helps companies manage their sales channel better so they sell more and earn more.

Description: 

Episode # 404
Richard Brock
Chairman and CEO, FirstWave



He’s one of the state’s technology pioneers. He’s been a CEO, investor, mentor; he’s been up and down and back up again. Richard Brock is the CEO of a company called FirstWave, which helps companies manage their sales channel better so they sell more and earn more.


"Unless pre-empted by other programming"

Download a transcript of this episode. (PDF)

episode_airdate: 
Sunday, July 27, 2008 - 9:30am
episode_airdate2: 
Monday, July 28, 2008 - 3:00pm